More and more environmentally conscious renters flood the market each year. That means, in order to be more appealing to renters, property owners need to invest in making their buildings more eco-friendly. You may be reluctant to spend the money it takes to truly make an impact — but while the task at hand may seem daunting, Electro Industries is here to explain how the ends will justify the means.

You’ll Increase Your Property Value

Did you know that creating a sustainable building not only slashes your power bills, but will also increase your property’s value? Pro Tip: To Increase your property value even more, take this a step further and seek out third-party certification for energy upgrades.

You Can Charge More for Rent

Looking to bring in more sophisticated clientele? Operating as a green building will bring in renters that are willing to pay more for rent. Environmentally conscious tenants strongly consider sustainability when it comes to choosing an apartment. They’re willing to pay more money for fewer maintenance issues and lower utility bills.

You Can Upgrade Your Marketing Efforts

Without an effective marketing plan, your efforts won’t yield the results you’re looking for. Branding yourself as a sustainable property that’s committed to the cause is a sure fire way to get tenants in the door. Once you’ve devoted precious time and resources to going green, it’s important to shout it from the rooftops.

Don’t Forget About Your Common Areas

Common areas are commonly ignored when it comes to making energy efficient upgrades in apartment buildings. A great way to save even more money is to upgrade these spaces with energy efficient lighting and appliances.

In the long run, a green building is cheaper to operate. You may even choose to share the savings with tenants as an added bonus.

Don’t know how to get started? One of the simplest ways to begin your green journey is to install power monitoring equipment for your property. Electro Industries’ power meters, submeters, and energy management software can help you identify inefficiencies throughout your building, so you focus on eliminating them. Contact us to learn more today: 866-928-7908.